Hermès debuts $400 Million Luxury Flagship store in bevery hills

The storied French maison secures over 24,000 sq ft in prime real estate at 338 North Rodeo Drive, the largest commercial transaction in Beverly Hills in two decades.

 Rodeo Drive in Beverly Hill. Image W. Warby. 

Hermès signs a record acquisition in the US following major offensive move by its competitor Louis Vuitton in the US market. The storied French maison secures over 24,000 sq ft in prime real estate at 338 North Rodeo Drive, currently housing Tom Ford, Moncler, and Balenciaga. This marks the largest commercial transaction in Beverly Hills in two decades. 

The French luxury maison has been identified as the buyer of the largest retail real estate transaction ever recorded in Beverly Hills, reports Moades, after months of speculation about the identity of the buyer of two adjoining properties on Rodeo Drive. According to The Wall Street Journal, the French company paid $400 million last summer for control of these buildings. The transaction and the price were known at the time, but it was not revealed who was behind the purchase.

In 2025, Hermès reported a consolidated revenue of €16 billion, reflecting a 9% increase at constant exchange rates compared to 2024. The company's recurring operating income reached €6.6 billion, accounting for 41% of sales, with a net profit of €4.5 billion. Hermès achieved solid sales growth across various geographical areas, particularly in Europe, Japan, and the Americas, with double-digit growth in some regions. The company is optimistic about its future, moving into 2026 with confidence underpinned by its creativity and exceptional savoir-faire.
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