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Auction record for Mouna ayoub private collection of Dior and galliano Masterpieces

1/30/2026

 
Vogue calls it ‘The Sale of the 21st Century’
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Galliano’s painted silk evening gown from the “Clochards” or “Homeless” collection for the Spring/Summer 2000 collection went for €510,000, minus fees. Another highlight was the black taffeta evening gown from the same collection, which went for €420,000, also minus fees. “The Clochards collection created a big uproar. Everybody hated it. I bought the whole collection,” Ayoub said to Vogue.

​On Thursday, one of Dior couture’s most robust collections went under the gavel in a three-hour-long auction at Le Bristol Hotel in Paris. “Dior Masterpieces: The Mouna Ayoub Haute Couture Collection” put some 95 lots up for sale, belonging to the long-time couture client.

“It will probably be the sale of the 21st century,” said Salomé Pirson, co-founder of Maurice Auction, the auction house behind the event, together with Kerry Taylor Auctions. It totaled over €6.19 million, breaking the world record for a haute couture sale, as well as a world record for Gianfranco Ferré, John Galliano, and Raf Simons pieces. 

    Geneva

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