Dubai Mall Launches First-Ever Festival of Fashion, Revealing Star Masterclass Line-Up and Global Brand Partners

Dubai Mall has unveiled new details for the upcoming Dubai Mall Festival of Fashion (DMFOF), revealing a first look at the masterclass hosts and official brand partners set to shape the Festival’s highly anticipated programme.
 
(The Dubai Mall Festival of Fashion brings together global style, creativity and cultural expression across two days of immersive experiences)
 
Taking place from 29–30 January 2026, Dubai Mall Festival of Fashion will transform the world’s most visited retail destination into a dynamic platform celebrating fashion, creativity and cultural expression. Across two days, the Festival will bring together industry leaders, designers, stylists and global brands through immersive masterclasses, live moments and exclusive experiences.
 
Masterclass Hosts: Learn from Fashion’s Leading Voices
 
Day One of the Festival is a curated programme of masterclasses led by some of the region’s most influential fashion and beauty figures. Designed to offer practical insight, creative inspiration and real-world expertise, the sessions place the spotlight firmly on the people shaping today’s fashion landscape.
 
(The Festival’s masterclasses explore styling, beauty, accessories and contemporary fashion narratives)
 
Confirmed masterclass hosts include:

• Cedric Haddad – The Art of Looking Camera Ready, focusing on how to dress for photography, including movement, lighting and visual impact for shoots and social content.
• Maram Zbaeda – Cultural Codes in Contemporary Styling, exploring how global cultural influences can be blended into modern, wearable looks.
• Mariam Khairallah – Beauty Editorial: From Concept to Canvas, offering an insider look at editorial makeup, examining structure, skin and light to create high-fashion beauty narratives.
• Mai Galal – The Power of Accessories, exploring how proportion, layering and statement pieces can instantly elevate a look and define personal style.

 
Spaces for all masterclasses are limited, with additional sessions and Festival highlights to be revealed in the coming weeks. Registration is now open via the Festival website.
 
Official Brand Partners
 
Further elevating the Festival experience, Dubai Mall Festival of Fashion is supported by an impressive roster of global fashion and luxury partners who will be activating across the masterclass and showcase spaces, including:

• MAC Cosmetics
• Judith Leiber
• Kayali
• Temperley London
• Kwanpen
• Marc Jacobs
• Narciso Rodriguez

 
Each partner will bring their unique brand perspective to the Festival, creating curated touchpoints for discovery, interaction and inspiration throughout the two-day programme.
 
A Global Celebration of Style
 
Organised in collaboration with Lana, Dubai Mall Festival of Fashion marks the launch of a new annual platform celebrating Dubai’s position as a global fashion capital—one that connects international influence with regional creativity.
 
Fashion enthusiasts are encouraged to register early to secure their place at the masterclasses via www.dubaimallfestivaloffashion.com.
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