EbERHARD & CO. OFFICIAL TIMEKEEPER OF THE 23rd RALLYLEGEND San Marino

​Eberhard & Co. was once again a key player at Rallylegend, the iconic rally event that celebrated past, present, and future, held in the Republic of San Marino from October 2 to 5.

The Maison renewed its participation as Sponsor and Official Timekeeper, alongside brand Ambassador Miki Biasion, two-time World Rally Champion. On this occasion, Biasion thrilled the public at the wheel of the Lancia 037 Totip 1983 customized by Eberhard & Co., the very car with which he triumphed at the Rally Costa Smeralda, marking his consecration on the European rally scene.

Rallylegend was also the stage for the presentation of the new Lancia HF collector’s timepiece, born from the collaboration between Eberhard & Co. and Lancia. This watch celebrated the return of the legendary HF logo – acronym for High Fidelity – and the unmistakable red elephant, symbols that embodied the most sporting soul of the Turin-based brand. A legacy rooted in international rally triumphs, reborn in a modern guise faithful to its original spirit while embracing new challenges. 

As Mario Peserico, General Manager of Eberhard & Co., stated: «Being the Official Timekeeper of Rallylegend represented once again an engaging experience and a unique opportunity to connect and interact with many motorsport enthusiasts. In this edition, with the presence of Miki Biasion and the new Lancia HF, we wished to pay tribute not only to the golden age of rallying but also to its most vibrant legacy, which continues to inspire and transmit emotions. »