TAG Heuer an exclusive evening in Zurich

​TAG Heuer brought the intensity of performance, precision and high stakes to an exclusive evening in Zurich, celebrating the spirit of adrenaline and creative vision. The event welcomed Kai Lenny, world-famous big-wave surfer and TAG Heuer ambassador, alongside Thierry Donard, legendary filmmaker and creator of La Nuit de la Glisse.
Guests enjoyed a private cocktail and conversation with Kai and Thierry, reflecting on a lifelong pursuit of pushing limits and capturing the world’s most daring athletes in the most remote and challenging environments.

"Being a TAG Heuer ambassador is about sharing a mindset, a dedication to always push the limits and raise the bar,” said Kai Lenny. “Every time I go out on the water, I focus completely on the moment and on performing at my best. That intensity, that desire to excel, is exactly what TAG Heuer represents with its watches. Time is crucial in my world. When facing a massive wave, every second counts. It is as if time slows down, letting me absorb every instant, act decisively and truly live in the moment. That is the thrill of performance, and it is what I share with TAG Heuer."

The evening concluded with a private screening of La Nuit de la Glisse 2025, a cinematic tribute to courage, precision and the continuous pursuit of excellence in extreme sports.

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