​FERRARI LUCE: REVEALING INTERIOR & INTERFACE DESIGN

 Ferrari introduces the interior and interface of the new Ferrari Luce, with every element deeply considered to enable functional, intuitive interactions and a thrilling driver experience. 
 Hosted in San Francisco, Ferrari shared key interface components combining precision-engineered mechanical buttons, dials, toggles and switches with multifunctional digital displays.  
 The name (meaning ‘light’ or ‘illumination’ in Italian) signifies the brand’s unwavering focus on the future and new naming strategy for an important addition to the Ferrari range. 
 LoveFrom, a creative collective founded by designers Sir Jony Ive and Marc Newson in San Francisco, has beencollaborating with Ferrari on every dimension of the Ferrari Luce design. 
 In October 2025, the technology underpinning the car was unveiled in Ferrari’s e-building in Maranello. The third and final phase, including the exterior reveal, of the launch will be hosted in Italy in May 2026. 
 
Maranello, 9 February 2026 – Ferrari unveiled today the interior design and announced the name of its visionary new full-electric sports car: Ferrari Luce, the start of a new chapter in Ferrari’s history. 
‘Luce’ is more than a name. It is a vision. When Ferrari speaks of Luce, it is not defining a technology, but a philosophy: electrification as a means, not an end – a new era where design, engineering and imagination converge into something that did not exist before.
Simple, pure and evocative, Luce becomes a symbol of clarity and inspiration, expressing Ferrari’s approach to innovation: uncompromising vision, transparent design, silent energy that is felt in every fibre, and form shaped by function. 
 
This new naming strategy reflects how the Ferrari Luce marks a significant addition to the Prancing Horse’s line-up, embodying the seamless expression of tradition and innovation. With its cutting-edge technology, unique design and best-in-class driving thrills, it unites Ferrari’s racing heritage, the timeless spirit of its sports cars, and the evolving reality of contemporary lifestyles. It testifies to Ferrari’s determination to go beyond expectations: to imagine the future, and to dare. Because leading means illuminating the path ahead – and Luce embodies that mindset. 
The launch was hosted in San Francisco by Ferrari and LoveFrom, the creative collective founded by Sir Jony Ive with fellow designer Marc Newson, which has been collaborating with Ferrari for five years on every dimension of the new car’s design. A global centre for technology and design, San Francisco has long been home to the world’s most innovative user experience and interface design.  
Ferrari’s decision to conceive this car with LoveFrom is a deliberate expression of the marque’s vision for the future: a car that honours Ferrari’s legendary heritage.
This holistic approach is driven by extraordinary care and purposefully shaped by some of the most influential minds in technology design.
Every component has been designed and engineered with the same attention and precision, quietly and purposefully functional. Everything
integrates seamlessly, forming a unified aesthetic and functional whole that preserves and intensifies the emotional thrill of driving a Ferrari. 

 
Production processes were also carefully considered, with sophisticated manufacturing technologies applied to ensure that every material
is presented in its most noble form. This gives both a modern and timeless feel, with materials that are not just luxurious, but genuinely
authentic – demonstrating Ferrari’s dedication to quality, innovation, and the enduring value of craftsmanship. 
Materials were chosen for their durability and integrity. The designers embraced aluminium for its suitability for precision machining, with
engineered components that celebrate the quality and beauty of the material. The aluminium is 100%-recycled aluminium alloy
meticulously machined from solid billets using advanced 3- or 5-axis CNC technology, then subjected to a state-of-the-
art anodisation process. This treatment creates an ultra-thin, hexagonal cell microstructure on the surface, ensuring exceptional resistance,
hardness, and a refined micro-texture. The result is a finish with a deep, enduring colour that remains vibrant over time. Glass is precision-
milled Corning® Gorilla5® Glass, which is durable, scratch resistant and has high visibility.  
Ultimately, the design of the Ferrari Luce’s interior is a synthesis of meticulous craftsmanship, respect for tradition, and thoughtful
innovation. It offers a new choice for Ferrari enthusiasts – one that honours the past while embracing the future, and exemplifies the
brand’s enduring commitment to quality, performance, and cultural significance.